八月卅一日晚上的亞瑟艾許球場，大坂直美對札哈羅娃的首輪比賽打到一半，主審突然暫停比賽，拿起麥克風要求包廂觀眾安靜。賽後有影片解釋了事情來由，原來是位穿著圓點洋裝的女子，在比賽進行中開著環形補光燈自拍；另外還可以看到豪華包廂裡整排網紅背對球場，正在錄製品牌宣傳影片，球賽只是用來打卡的背板。 大坂直美賽後說，「來到運動賽事就要尊重這項運動，先知道球場禮儀，是待人處事的常識」。她還特別提到，以微小差距輸球的對手札哈羅娃，真的有受到包廂喧鬧的干擾。 令人驚訝的是，這些不速之客，很多是主辦單位請來的。美國網球協會前年首度發給「內容創作者」五十四張採訪證，結果換來超過五百萬次社群互動。於是他們見獵心喜，今年邀請對象加碼到將近百人，此外不少豪華品牌另外招待自家網紅進場。病毒式行銷成效反映良好，去年進場人數突破一一四萬，紀念品銷售成長近三成。單杯要價廿三美元的招牌調酒是網紅拍片必備，竟然因此賣出七十三萬八千杯，光是這款酒的營收就超過一千七百萬美元，主辦單位今年還放話要賣九十萬杯。 成功行銷的代價，是看球體驗的改變，甚至連球場的氣味，也受到新觀眾的影響。法國老將馬納里諾說，「球場上聞得到大麻味，這裡愈來愈像動物園」，球員抱怨比賽進行中觀眾就能在看台隨意走動；白俄羅斯球后莎芭蓮卡也在比賽中向主審要求暫停，「天啊，到處都是，整個球場都是大麻味」。 不僅看台被網紅占據，賽程也是用網路流量做優先考量。菲律賓新星艾亞拉世界排名十八，社群追蹤者數以百萬計，因此連續兩輪被排進第二大的阿姆斯壯球場，可是二○二二年美網冠軍斯威雅蒂，生涯贏過六座大滿貫，卻被放到比較小的場地。 有球迷寫了公開信給主辦單位，她懷念的是全場同時屏息、同時歡呼、同時嘆息的年代，每個人都緊盯球場，經歷著相同的比賽體驗。現在看台充滿根本不看比賽的人，還有來自四面八方的噪音，昔日看球的魔幻感覺已經找不回來了。 曾經有很長一段時間，真正靠比賽維生的職業球員不能參加溫布頓、澳洲、法國，還有美國網球大賽，因為這些被稱作年度四大賽的賽事只對業餘選手開放。一直到一九六八年，網壇終於讓業餘與職業同場競技，從此稱作「公開賽」，名稱的本意，是讓網球最高殿堂，向所有真心打球的人敞開大門。 結果，再過了半個多世紀，美國公開賽把門更加敞開，走進來的是補光燈、環形腳架跟品牌業配。昔日被擋在門外的，是把網球當作生命的職業選手，現在被網紅擠出場外的，卻是把網球...
I quitted today, my newspaper column, not my day job. Sometimes I do wish I could quit both. To find something to put into the column every other week was not an easy task. It could be one of the reasons that I can’t work on my novels. I am thirty-six this year. The dream of becoming a novelist has never faded. And I know it would come back to haunt me soon.
Maybe I deserve the haunting and taunting though. If there is a God of literacy, it would be pretty pissed at this point. I’ve used my aspiring novelist status so much that even myself found it ridicules. I could get wasted. I could go to places where decent human beings wouldn’t go. I could try illegal substance although I would never admit to that. And when I was single, many times I could begin my conversation with a girl: "I want to hear your story" and end up in bed with her.
With all that, last time I checked, I have completed 0.0% of my novel.
It’s not because of lack of preparation. I have a big box of sharpened pencils, which I can’t write without. I have the graph paper that people use to draw charts, the only kind of paper that I can write on. I have writing materials. Unlike my super dull life, people I talked to all live their lives more fully and I did take all their great stories into the heart. I have watched many movies. I read too. If there is a competition of the best preparation work for novel writing, I can win that easily.
But there is not. And I completed 0.0% of my novel.
It’s not because of lack of anticipation or expectation. I appreciate my friends who ask about my writing status once a while. I know you would like to read it. I would too, probably a lot more than you. There are also harsh inquiries, like the ones coming from my ex-brother-in-law. He quitted his good day job couple years ago to become a full-time writer. Crazy and immature, I thought. I had much better writing style and got more recognition at his age. Of course now he is a well-established novelist. By the way, when he quitted his day job, he created a little social network website. As a huge blow to my wisdom, his website has become one of the hottest online properties. He will turn into a young multi-millionaire when he feels like selling it to Google or Yahoo one day. Not to my surprise, he won't forget to ask where my great novel is every time I meet him. Maybe he should take easy on me since his sister dumped me. Anyhow, I would still appreciate if it helps.
But with all that, I completed 0.0% of my novel.
It’s not because of lack of intention. I want to finish my novel. I want to alter people’s life and make people happier through my writing. I want people to think of my words like that way I think of Haruki Murakami’s all the time. Like this:
No, she wouldn't believe it. Or even if she did, she might not want to talk to me. Sorry, she could say, I might be the 100% perfect girl for you, but you're not the 100% perfect boy for me. It could happen. And if I found myself in that situation, I'd probably go to pieces. I'd never recover from the shock. I'm thirty-two, and that's what growing older is all about. --On Seeing The 100% Perfect Girl One Beautiful April Morning, Haruki Murakami
With one powerful paragraph like that, I want people to wonder if they miss their 100% perfect person, to understand the other person couldn’t say anything because he/she is afraid of going to pieces, to sit down and take a deep breath when they find themselves in the same situation and will never be able to recover, and, to realize what growing older is all about. With one powerful paragraph like that, I want to get into people’s life. And I want to have more than one, of course.
But no matter what I want, I completed 0.0% of my novel.
However I know it will change soon.
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